SME Brand Strategy Consulting
To Revamping Brand Strategy for SMEs in today’s complex and highly competitive environment, being protected against the odd & still have cost which are transparent, quality standard service, improving the consumer experience with profitability means much more than simply delivering high quality services. It requires strategic business planning, financial and reimbursement expertise, sound marketing strategies and more.
We at Redwood Syndicate take a step by step approach to Revamp Brands and make them relevant to present market conditions.
Step 1: Revamping Of Brand To Give New Feel
- Vision, Mission & Understanding the Values required to Change the Brand Appeal
- Brand Building & Brand Positioning In Consultation with Top Management
- Identifying, Short listing of Right mix of Sales, Marketing Innovative & Cost-effective tech solutions to support the team.
- Planning, Strategizing Of ATL & BTL Activity With Alternative Innovative Products in line with the New Brand.
- Market Dipstick study & SWOT Analysis
- Digital Marketing & Social Media marketing
Step 2: PR & Media Planning
- Planning, Strategizing, Implementation & Execution Of Marketing ATL & BTL Activity.
- Press Article, Advertorial, Coverage in TV, Print, Magazines,
- Hoardings, marketing Collateral, Designing , Process flow..
- Identifying the Potential Clients like Ladies Clubs, High End apartments, NRIs. High Net worth Individuals for Business opportunities.
- Development & implementation of Marketing & Communication Strategies as Approved In Consultation with the management
- Sales Kit, Develop Sales Pitch & Database Management.
- Suggest Alternative Revenue Streams & New Approach so to Increase the Top Line from Current levels.
- Digital Marketing & Social Media marketing.
Step 3: Tangible outcomes of our Brand Consulting:
- REVISED BRAND APPEAL
- START DEPLOYING THE NEW BRAND BUILDING ACTIVITY
- IDENTIFYING THE BRAND AMBASSADOR
- ATL PLAN BUDGET & STRATEGY
- ADOPTION OF INNOVATIVE & EFFECTIVE BRANDING OPTIONS.
- IMPROVED VISIBILITY